Get Singapore

objective

GET Singapore, a marketing collective represented by over 30 established and emerging Singapore retail brands, wanted to leverage digital marketing as a key platform to promote their brands. We were tasked to revamp their existing website, increase their social media presence and to launch an e-commerce initiative.

get singapore homepage get singapore website get singapore website get gifts get shopping get shopping

get singapore website

get shopping

get shopping

solution

The revamped website with brand-new design, information architecture and content management system, www.getsingapore.sg, was launched in November 2010. It featured a brand portrait photography series taken by award-winning young photographer, Hong Huazheng. Since its launch, the website has since seen exponential increase in unique visits and pageviews with users spending more time on the website exploring the brands and their products.

 

On the social media front, GET Giving, a year-end Christmas virtual gifting campaign was launched with close to 30,000 virtual gifts sent by participants, generating awareness, engagement and interest in the GET Singapore brands and their products. In June 2011, coinciding with Singapore’s Great Singapore Sale season, an e-commerce shopping destination, GET Shopping (www.getshopping.sg) was launched.

who we are

Xpointo is part digital agency, where we collaborate with our clients on exciting digital campaigns integrating social media, search, mobile and more; and part digital lab, where we build new media products to solve digital marketing challenges.

In short, we are in the business of helping brands realize the marketing potential of digital channels.

our approach

We advocate a disciplined digital approach with laser focus on marketing priorities and outcomes.

Our methodology is summed up in 4Rs - Research, Reach, Response, Results - and is a discipline we apply to each and every project we undertake.

our technology

We love our technology and all it has to offer to our business and clients. We are open sourced in every way possible. Our servers are in the cloud. We have built and customised our own arsenal of web-based apps for collaboration, process management, automation and every imaginable purpose.

we are hiring

Senior Account Manager / Account Manager

You will be responsible for revenue performance with the drive to win new business while managing an existing client base.You are a self-starter; thrive in a fast-paced environment and is passionate about digital media.