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On Facebook, ad creative fatigue happens especially fast. Even an unusually successful ad will start showing performance declines after a week or two.
Read more"There's a lot of data and you might have a lot of ideas, but you need to combine both to create something powerful."
Read moreFour creative marketing trends you can expect to see in 2019
Read moreSpotify has a rich trove of user listening habits in its locker and it has seen success, both at awards and from consumers, in digging them out and exposing quirky behaviours.
Read moreThe industry’s fall from grace may feel unprecedented, but we have a model for what happens when a beloved industry fails us.
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