Digital Marketing + Lab
Inspire imagine Experiment reach engage create inform act

Inspire

imagine

Experiment

reach

engage

create

inform

act

digital marketing

Our Philosophy

We believe the Internet presents the greatest opportunity for today's marketers. We are committed to helping brands exploit digital marketing.

We don't subscribe to technology hype, fashionable marketing jargon and we don't prescribe bleeding edge implementations.

We do advocate a 360-degree digital approach encompassing what we call the '4Rs' discipline - Research, Reach, Response and Results - with laser focus on marketing priorities, audience engagement and business outcome.

digital lab

Our Philosophy

We believe in experimenting, exploring, developing and creating stuff that stretch the use of technology and add value to what we do. So we dedicate part of our time to building digital products and tools useful for digital content consumers and marketers.

Leadgenome
Webii
CreativeX

Ford: Facebook Ads Work, GM's Just Using Them Wrong

Source:Huffington Post
Posted: May 17, 2012

Facebook's got a friend in Ford. read more

Top 2 Reasons LinkedIn Is Taking Over the World

Source:Forbes
Posted: May 16, 2012

I’m fascinated by LinkedIn, which now seems to me like... read more

GM to drop Facebook ads due to low consumerimpact

Source:Reuters
Posted: May 16, 2012

General Motors Co said on Tuesday it will stop advertising... read more

Xpointo is part digital agency, where we collaborate with our clients on exciting digital campaigns integrating social media, search, mobile and more; and part digital lab, where we build new media products to solve digital marketing challenges.

In short, we are in the business of helping brands realize the marketing potential of digital channels.

We advocate a disciplined digital approach with laser focus on marketing priorities and outcomes.

Our methodology is summed up in 4Rs - Research, Reach, Response, Results - and is a discipline we apply to each and every project we undertake.

We love our technology and all it has to offer to our business and clients. We are open sourced in every way possible. Our servers are in the cloud. We have built and customised our own arsenal of web-based apps for collaboration, process management, automation and every imaginable purpose.

Senior Account Manager / Account Manager

You will be responsible for revenue performance with the drive to win new business while managing an existing client base.You are a self-starter; thrive in a fast-paced environment and is passionate about digital media.